President & Chief Executive Officer
Shiseido Co., Ltd.
Masahiko Uotani is President and Group CEO of Shiseido, a Japan based beauty
company founded in 1872.
He has defined his mission as rejuvenating Shiseido so that the company becomes a
major global player in this industry building on the Japanese heritage it has embraced
for many years. Shiseido currently employs 50,000 people and has multiple prestige brands such as SHISEIDO , cl é de Peau BEAUT É , NARS, LAURA MERCIER, bare Minerals, IPSA and Dolce&Gabbana fragrance.
Mr. Uotani joined Shiseido in April 2014 after more than 30 years in marketing and management at both Japanese and global FMCG companies Among his various posts,
he was CMO and CEO at Coca Cola in Japan. Mr. Uotani is the first Shiseido president
to be appointed from outside of the company in its over 140 year history. This reflects
the board s determination to evolve the company from its Japanese roots to being a
leading global business . Mr. Uotani is expected to bring fresh insights to the company
by leveraging his global and Japanese business experience which he refers to as a
He earned a bachelor s degree in 1977 from Doshisha University, a sister school of Amherst College and a Master of Business Admin istration degree in 1981 from
Columbia Business School in NYC. He is married to Masako and has two daughters (as well as two dogs who are important family members.)